Privacy Policy

Effective date: April 11, 2026. This Privacy Policy explains how LeadScent ("we", "us") collects, uses, shares, and protects personal data when you visit leadscent.com or contact us.

Note: This is a best-effort template for a B2B marketing website and is not legal advice. If you start offering an app, accounts, billing, or processing customer datasets, this should be reviewed and expanded.

1. Who We Are

Data controller: LeadScent. Legal entity and address: [Add legal entity name and postal address]. Email: contactleadscent@gmail.com.

2. Personal Data We Collect

We collect personal data you provide and data generated when you use the site:

  • Contact data: name, work email, company, and the message you submit.
  • Usage data: pages viewed, approximate location, device/browser information, and interaction events.
  • Technical data: IP address, timestamps, and request metadata processed for security and reliability.

We do not intentionally collect sensitive personal data. Please avoid including sensitive information in free-text fields.

3. How We Use Personal Data

We use personal data to:

  • Respond to inquiries and schedule demos.
  • Operate, maintain, and secure the website.
  • Measure performance and improve the site.
  • Prevent spam, abuse, fraud, and security incidents.

4. Legal Bases (EEA/UK)

Where the GDPR applies, we rely on:

  • Legitimate interests to run a B2B marketing site, keep it secure, and understand usage.
  • Consent where required for certain cookies/analytics technologies.
  • Pre-contract steps to respond to your request and discuss services you ask about.
  • Legal obligations where applicable.

5. Cookies and Analytics

We use cookies and similar technologies to operate the site and understand usage. For example, we may use Google Analytics (GA4) to measure traffic and engagement.

You can control cookies in your browser settings. If we deploy a cookie consent banner for EEA/UK visitors, we will use it where required.

6. Service Providers and Sharing

We use trusted service providers to operate this website. Depending on configuration, this may include:

  • Hosting and infrastructure (e.g., Vercel).
  • Form processing (e.g., Formspree) if enabled.
  • Analytics providers (e.g., Google).

We may also disclose information if required by law, to protect rights and safety, or in connection with a business transfer.

7. International Transfers

Providers may process data outside the EEA/UK (for example, in the United States). Where required, we use appropriate safeguards such as Standard Contractual Clauses.

8. Retention

We retain personal data only as long as needed for the purposes described in this Policy. Contact form submissions are typically kept for up to [e.g., 24 months].

9. Security

We use reasonable technical and organizational measures designed to protect personal data. However, no method of transmission or storage is fully secure.

10. Your Rights (EEA/UK)

If the GDPR applies to you, you may have rights to access, correct, delete, restrict, object, and port your personal data, and to withdraw consent where processing is based on consent.

To exercise rights, email contactleadscent@gmail.com. You also have the right to lodge a complaint with your local supervisory authority.

11. Children

This website is intended for business users and is not directed to children. We do not knowingly collect personal data from children.

12. Updates

We may update this Policy from time to time by posting a new version on this page.

13. Contact

For questions about this Policy, contact contactleadscent@gmail.com.